Meet Ken, founder of the delicious Fish Shnack and DOCO! Ever since he jumped into the scene, Fish Shnack has been serving up healthy and tasty fish skin, alongside Donburi bowls and coconut soft serve. In this edition of Get To Know, find out more about the man behind their sh-eriously good food.

DELEGATE: Tell us more about yourself 

30/M/SG, likes movies, interested to know… #ikid

I do like scurrying around for good food, paired with great conversations (like curry to my roti or sambal to my stingray).

Fish Sh-nack was a hobby that became a “not-such-a-hobby” hobby, it now has a brick-mortar (named DOCO) that sells our famous Donburi Series, which will soon be featuring its second outlet!

Check it out DOCO, International Plaza, 10 Anson Road #01-16 Singapore 079903. Anyway, if you’re a food and convo person, hit me up; Nine0four99Ninetwenty-six.

D: What is your vision/mission for your company?

Our Mission is to ensure that customers get the bang for their buck!

We focus a lot on customer service, we generally feel that as companies grow bigger, they tend to lack the customer relationship component. We however try to ensure that we use the customer-to-friend approach!

Aside from being competitively priced, we do constant quality checks on our food, I.e. Serving portions, quality of the products basically making sure what is the usual, stays the usual.

Vision, to promote the use of Fish Skin in all applications of food, increasing brand awareness and seeing our customers smile as they scuff down our products!

D: Any trade secrets you can reveal?

We treat our customers like how we would treat family!

D: Most memorable experience since starting your business?

The first time we saw the overwhelming response in orders for our Sh-nack Packs! Sold out in 15 mins~

D: What is one thing you would like your customers to know about your company?

We have awesome staff (so is the boss).

D: What aspects of your personality can we see in your work?

Very meticulous people here.

D: What is one thing people don’t know about you?

#nowyouknow – I get quotes off google. (not for this)

D: What are your hobbies and passions outside of work?

I wouldn’t call Fish Sh-nack nor DOCO work, they’re really passions instead.

shnack wall

D: Which habits of yours have gotten you to where you are today?

Humbling yourself to learn from others, Reflections and Realizations!

D: Who was your biggest influence when you were starting out?

My Super Dad!

D: In your own words, starting your own business is…

When you don’t want to work for people.

D: Top 3 things you would do with a friend who is visiting Singapore for the first time?

  1. Try my stuff, of course
  2. Boast about how Singapore is so multi-cultured and so racially diverse but so unified.
  3. Lor Mee

fish shnack

D: One quote that you live by:

“You differ from the others when you take that first step! There~that’s your competitive advantage.”

D: Where can we find out more about you and your business?

If you would like to know more about us (or me), my number is in the “tell us more about yourself” section, for the company, you can head to facebook.com/thefishshnack or tag/locate us on IG @thefishshnack @docosg.

If you would like to send us your enquires, you can do so via Delegate or email us

[email protected]/[email protected]

Too shy to text?
Send your questions via facebook messenger or WhatsApp! (P.S. Response are faster as well)